diff --git a/backend/app/agents/brand_agent.py b/backend/app/agents/brand_agent.py
index 4494fb0..f61d048 100755
--- a/backend/app/agents/brand_agent.py
+++ b/backend/app/agents/brand_agent.py
@@ -20,7 +20,8 @@ class BrandAgent(BaseAgent):
             reference_docs: Service for loading reference documents
         """
         self.gemini = gemini_service
-        self.brand_context = reference_docs.get_brand_context()
+        # Use the Barclaycard-specific brand spec (more concise and structured for analysis)
+        self.brand_context = reference_docs.get_barclaycard_brand_spec()
 
     async def analyze(self, images: List[Tuple[bytes, str]]) -> SubReview:
         """
@@ -32,27 +33,29 @@ class BrandAgent(BaseAgent):
         Returns:
             SubReview with brand compliance assessment
         """
-        prompt = f"""You are a brand expert for Barclays Bank. Your role is to analyze marketing proofs for adherence to Barclays UK brand guidelines.
+        prompt = f"""You are a brand expert for Barclaycard. Your role is to analyze marketing proofs for adherence to Barclaycard brand guidelines.
 
-Here are the brand guidelines to use for your analysis:
+Here is the Barclaycard brand specification to use for your analysis:
 
 {self.brand_context}
 
 ---
 
-Analyze the uploaded proof against these Barclays brand guidelines, checking for:
+Analyze the uploaded proof against the Barclaycard brand specification above, checking for:
 
-1. **Logo Usage**: Is the Barclays Eagle/logo used correctly? Check sizing, placement (should be top-right or as specified), clear space requirements, and that it hasn't been altered.
+1. **Logo Usage**: Is the Barclaycard logo (Open World symbol + wordmark) used correctly? Check minimum size (25px), clear space, placement, and that it hasn't been altered. Logo should be cyan or white only.
 
-2. **Card Portal**: If the Card Portal asset is present, verify it follows the sizing rules (1/12 of shortest side for print, responsive for digital), proper cyan color, and corner visibility.
+2. **Card Portal**: If the Card Portal is present, verify it follows sizing rules (stroke weight and corner radius based on shortest side), cyan border color (#00AEEF), rotation within ±1.5°, and that the logo is not placed outside it.
 
-3. **Color Palette**: Are only approved brand colors used? Check for proper color pairings and that cyan is used appropriately as a sacred asset.
+3. **Color Palette**: Are only approved Barclaycard masterbrand colors used? Check for proper WCAG-compliant color pairings, cyan presence as sacred asset, and Active Blue (#006DE3) only used for interactive elements.
 
-4. **Typography**: Is Barclays Effra (or approved fallback) used correctly? Check font weights, sizes, and hierarchy.
+4. **Typography**: Is Barclays Effra (or Arial fallback) used correctly? Check font weights (Medium/Bold for headings, Regular/Medium for body), sizes per type scale, and line spacing (1.1x or 1.2x).
 
-5. **Design Principles**: Does the overall design reflect the brand principles of Bold, Purposeful, and Expressive?
+5. **Design Principles**: Does the overall design reflect Bold, Purposeful, and Expressive principles?
 
-6. **Sacred Assets**: Verify that sacred assets (Cyan, Logo/Eagle, Portal) are not altered or misused.
+6. **Sacred Assets**: Verify the three sacred assets (Cyan, Logo, Card Portal) are present and not altered or misused.
+
+7. **Accessibility**: Check for legible font sizes, proper contrast, and appropriate use of ticker tape (max once per communication, ±1.5° rotation only).
 
 Provide your analysis as a JSON object. Be specific about any issues found and reference the relevant guideline sections.
 
diff --git a/backend/app/services/reference_docs.py b/backend/app/services/reference_docs.py
index 041e33f..819b8cc 100755
--- a/backend/app/services/reference_docs.py
+++ b/backend/app/services/reference_docs.py
@@ -17,9 +17,13 @@ class ReferenceDocsService:
             base_path = Path(__file__).parent.parent.parent.parent / "reference_docs"
         self.base_path = Path(base_path)
 
+        # Path to prompts directory at project root (sibling to backend/)
+        self.prompts_path = Path(__file__).parent.parent.parent.parent / "prompts"
+
         # Cache loaded documents
         self._brand_context: str | None = None
         self._channel_context: str | None = None
+        self._barclaycard_brand_spec: str | None = None
 
     def get_brand_context(self) -> str:
         """Load and return all brand guideline documents as a single context string."""
@@ -28,6 +32,22 @@ class ReferenceDocsService:
             self._brand_context = self._load_all_markdown_files(brand_path)
         return self._brand_context
 
+    def get_barclaycard_brand_spec(self) -> str:
+        """Load and return the Barclaycard brand specification from prompts directory."""
+        if self._barclaycard_brand_spec is None:
+            spec_path = self.prompts_path / "brand_barclaycard.md"
+            try:
+                if spec_path.exists():
+                    self._barclaycard_brand_spec = spec_path.read_text(encoding="utf-8")
+                else:
+                    print(f"Warning: Barclaycard brand spec not found at {spec_path}")
+                    # Fall back to raw brand context
+                    self._barclaycard_brand_spec = self.get_brand_context()
+            except Exception as e:
+                print(f"Warning: Could not read Barclaycard brand spec: {e}")
+                self._barclaycard_brand_spec = self.get_brand_context()
+        return self._barclaycard_brand_spec
+
     def get_channel_context(self) -> str:
         """Load and return all channel guideline documents as a single context string."""
         if self._channel_context is None:
diff --git a/prompts/brand_barclaycard.md b/prompts/brand_barclaycard.md
new file mode 100644
index 0000000..50914d0
--- /dev/null
+++ b/prompts/brand_barclaycard.md
@@ -0,0 +1,452 @@
+# Barclaycard Brand Specification
+
+This specification defines the brand guidelines for Barclaycard marketing materials. Use this to assess proof assets for brand compliance.
+
+---
+
+## 1. BRAND OVERVIEW
+
+### Brand Platform
+- **Expression**: "Capturing possibilities" - Barclaycard captures the attention of audiences by revealing unmissable opportunities
+- **Identity**: Barclaycard is part of Barclays Group, visually aligned with Barclays while maintaining its distinctive playful DNA
+
+### Sacred Assets (Non-Negotiable)
+The following three assets unify Barclaycard across all touchpoints and must never be altered:
+1. **Logo** - Open World symbol + Barclaycard wordmark
+2. **Card Portal** - The distinctive rounded-rectangle frame
+3. **Cyan** - The primary sacred color (#00AEEF)
+
+### Design Principles
+All creative work must reflect these principles:
+- **Bold**: Push boundaries, innovative, vivid, fresh ideas that create impact
+- **Purposeful**: Impeccable designs tailored to audience needs, presenting complex information with clarity
+- **Expressive**: Positive, human, aspirational, grounded in customer reality
+
+---
+
+## 2. LOGO REQUIREMENTS
+
+### Usage Rules
+- **Always Together**: Open World symbol and Barclaycard wordmark must always be used together
+- **Exceptions for Symbol Only**: Social media profiles, favicons, and app icons may use the Open World symbol alone
+- **Primary Color**: Cyan logo is used against all palette colors in all possible instances
+- **Alternative**: White can be used as an exception when cyan is not possible
+
+### Sizing
+- **Minimum Width**: 25px for digital applications
+- **Ideal Width**: 120px when space allows (especially for social media)
+
+### Clear Space
+- Maintain clear space around the logo equal to the height of the "c" in the wordmark
+- Never obstruct the logo or crowd it with other elements
+
+### Placement
+- Logo should appear at first point of contact
+- Position in corners or centered (top/bottom) depending on format
+- When used with headlines, position logo underneath the typography/heading
+- If logo exists in product photography and is large enough to see, do not add another logo
+
+### Don'ts
+- Never modify, distort, or alter the logo
+- Never change the logo colors outside of cyan or white
+- Never place the logo outside of the Card Portal when Card Portal is used
+- Never reduce below 25px minimum width
+
+---
+
+## 3. CARD PORTAL SPECIFICATIONS
+
+### Purpose
+The Card Portal is a distinctive graphic device that frames or draws attention to content, revealing opportunities to the audience.
+
+### Construction Rules
+- **Color**: Always cyan (#00AEEF) for the border - no exceptions
+- **Clear Space**: Use 1/12 of shortest side for margin
+- **Portal Size**: Occupies 10/12 of the space (after clear space)
+- **Stroke Position**: Stroke sits inside the margin
+
+### Sizing by Shortest Side
+
+| Shortest Side | Stroke Weight | Corner Radius |
+|---------------|---------------|---------------|
+| ≤299px        | 3pt           | 10px          |
+| ≤599px        | 6pt           | 20px          |
+| ≤1920px       | 12pt          | 30px          |
+| ≤3840px       | 24pt          | 60px          |
+
+### Rotation
+- Card Portal can rotate from -1.5° to +1.5° only
+- Use different rotations to create spontaneity
+- Never rotate beyond this range
+
+### Placement
+- Web: Positioned in Hero banner, always sits in front of other assets
+- First touchpoint and main entry points
+- Can be used as architectural beacon in physical spaces
+
+### Don'ts
+- Never alter or extend the Card Portal shape
+- Never change the border color from cyan
+- Never place the logo outside the Card Portal when Portal is used
+- Never cover two corners of the Card Portal with overlapping elements
+- Never use Card Portal if content cannot fit comfortably and be displayed clearly
+
+---
+
+## 4. COLOR PALETTE
+
+### Sacred Color
+- **Cyan**: #00AEEF (RGB: 0, 174, 239) - Must be visible in all communications
+
+### Masterbrand Palette (24 colors)
+
+| Color Name | Hex Code |
+|------------|----------|
+| Cyan (Sacred) | #00AEEF |
+| Light Yellow | #FFFF98 |
+| Primary Blue (Dark Blue) | #1A2142 |
+| Bright Blue | #001276 |
+| Bright Mint | #AFFDFD |
+| Bright Purple | #5C1E5B |
+| Black | #000000 |
+| Stone | #E8E8C9 |
+| Bright Yellow | #FFFF00 |
+| Light Teal | #007481 |
+| Dark Blue | #00395D |
+| Light Blue | #0076B6 |
+| Dark Purple | #4C3D6C |
+| Light Purple | #E1C0E2 |
+| Light Grey | #D9D9D9 |
+| Orange | #FFCB05 |
+| Teal | #006666 |
+| Mint | #CDF5E8 |
+| Active Blue | #006DE3 |
+| Light Claret | #FFC9C9 |
+| Dark Claret | #752157 |
+| Electric Violet | #7A0FF9 |
+| Dark Teal | #004750 |
+| Green | #3F7E37 |
+| Electric Blue | #0000FF |
+| Lime | #C3FB5A |
+| Bright Claret | #C7237A |
+| White | #FFFFFF |
+| Dark Grey | #515151 |
+
+### Functional Palette - Light Mode
+
+| Function | Hex Code |
+|----------|----------|
+| Blue - Interactive | #006DE3 |
+| Green - Success | #09821F |
+| Amber - Warning | #FFBA00 |
+| Red - Error | #E3000F |
+| White - Neutral 000 | #FFFFFF |
+| Grey - Neutral 100 | #F6F6F6 |
+| Grey - Neutral 300 | #E2E2E2 |
+| Grey - Neutral 700 | #8E8E8E |
+| Grey - Neutral 900 | #515151 |
+| Black - Title | #272727 |
+
+### Functional Palette - Dark Mode
+
+| Function | Hex Code |
+|----------|----------|
+| Blue - Interactive | #3696FC |
+| Green - Success | #32D74B |
+| Amber - Warning | #FFC21C |
+| Red - Error | #FF5B4B |
+| Black - Neutral 000 | #161B2F |
+| Black - Neutral 100 | #292B3D |
+
+### Color Usage Rules
+- **Cyan**: Use purposefully as a connecting thread, for brand announcements, navigation
+- **Active Blue**: Only for interactive elements (buttons, links) - never for decoration
+- **Accessibility**: All color pairings must meet WCAG AA/AAA contrast requirements
+- Only use approved brand colors - no off-palette colors
+
+### Approved Color Pairings (WCAG Compliant)
+- Cyan paired with Bright Blue (AA/AAA)
+- Light Yellow paired with Dark Grey (AAA/AAA)
+- Primary Blue paired with White (AA/AAA)
+- Black paired with White (AAA/AAA)
+- Bright Blue paired with Bright Mint (AAA/AAA)
+
+---
+
+## 5. TYPOGRAPHY
+
+### Primary Font
+- **Barclays Effra** - Modern, flexible, digital-first
+- **System Fallback**: Arial (when Effra unavailable)
+
+### Available Weights
+- Light / Light Italic
+- Regular / Italic
+- Medium / Medium Italic
+- Bold / Bold Italic
+- Heavy / Heavy Italic
+
+### Usage Rules
+- **Headings**: Set in Barclays Effra Medium or Bold
+- **Body Text**: Set in Barclays Effra Regular or Medium
+- **Line Spacing**: 1.1x or 1.2x text size (exception: Heading XXXL)
+
+### Type Scale
+
+| Name | Font Size | Line Height | Usage |
+|------|-----------|-------------|-------|
+| Supersize | 80px | 88px (1.1) | Titles, large amounts |
+| XX Large | 48px | 56px | Hero titles |
+| X Large | 32px | 40px | Sub-headlines, article titles |
+| Large | 24px | 32px | Large copy, quotes |
+| Medium | 20px | 28px | Sub-titles for body copy |
+| Standard | 16px | 24px | Body copy, buttons, labels |
+| Small | 14px | 21px | Small copy, form descriptions |
+| X Small | 12px | 18px | Footer content |
+
+### Responsive Type (Mobile 0-640px)
+- Supersize: 48/56
+- XX Large: 32/40
+- X Large: 24/32
+- Large: 20/28
+- Medium: 18/24
+- Standard/Small/X Small: No change
+
+### Ticker Tape (Highlight Style)
+- Used to highlight and elevate key messaging
+- **Primary Color**: Cyan background with Bright Blue copy
+- **Rotation**: -1.5° to +1.5° only (rotate the tape, never the type)
+- **Clear Space**: 25% cap height above/below, 20-30% left/right
+- **Usage**: Maximum once per communication or well-spaced throughout
+- **Limits**: Max 3 lines or 4 highlighted words for longer text
+- Vary length and angle to create spontaneity
+- Never align ticker tape to a straight margin
+
+### Don'ts
+- Never rotate the type itself, only the ticker tape container
+- Never use multiple sizes for ticker tape headlines
+- Never overuse ticker tape in a single communication
+
+---
+
+## 6. GRID SYSTEM
+
+### Baseline
+- **8px baseline grid** used throughout (exceptions noted where impractical)
+
+### Breakpoints
+
+| Device | Width | Columns | Margin | Gutters |
+|--------|-------|---------|--------|---------|
+| Desktop | 1440px | 12 | 24px | 24px |
+| Tablet | 763px | 12 | 24px | 24px |
+| Mobile | 375px | 6 | 24px | 16px |
+
+---
+
+## 7. ICONOGRAPHY
+
+### Grid Specifications
+- **Base Grid**: 24x24px
+- **Stroke Thickness**: 2px throughout
+- **Corner Radius**: 1px rounded on outside edge
+
+### Scale Options
+- Default: 24px
+- Small: 20px (8px grid exception)
+- Large: 32px
+
+### States
+- **Selected**: Filled icon
+- **Activated**: Highlighted/circled
+
+### Rules
+- Icons should communicate function simply with minimal lines
+- New icons require Big Ticket approval
+- Use icons from the approved Barclaycard library
+
+---
+
+## 8. DIGITAL DESIGN
+
+### Global Digital Expression (GDE) Characteristics
+When Blueprint design system is not available, follow these characteristics:
+- Cyan Card Portal at first touchpoint and main entry points
+- Barclaycard logo prominently displayed
+- Barclays Effra fonts with accessible color and sizing
+- Barclays functional color palettes
+- Accessibility-approved color pairings only
+- **Light Mode**: White background with greyscales for layering
+- **Dark Mode**: Midnight Blue (#161B2F) background with greyscales for layering
+- Rounded corner components
+- Bold, purposeful, expressive imagery
+- Minimalist designs
+
+### Component Hierarchy (Atomic Design)
+1. **Atoms**: Basic elements (buttons, inputs, labels)
+2. **Molecules**: Combined atoms
+3. **Organisms**: Complex UI sections
+4. **Templates**: Page layouts
+5. **Pages**: Full implementations
+
+---
+
+## 9. SOCIAL MEDIA GUIDELINES
+
+### Content Classification
+
+**Brand-led Content** (heavier brand presence):
+- Educational, promotional, product demos
+- Customer testimonials, seasonal content
+- Uses expanded or combination brand presence
+
+**Content-led Content** (lighter brand presence):
+- Entertainment, behind-the-scenes, UGC
+- Interactive games, competitions, live streams
+- Uses reduced or minimal brand presence
+
+### Brand Presence Levels
+
+| Level | Usage | Assets |
+|-------|-------|--------|
+| Reduced | Content-led on TikTok, creator content | Ticker tape, headline, in-app subtitles, profile icon |
+| Minimal | Logo for recognition | Logo (any corner or centered), profile name |
+| Combination | Moderate brand presence | Logo + start frame + Card Portal |
+| Expanded | Maximum brand presence | Logo + start frame + Card Portal + end frame |
+
+### Logo Placement for Social
+- Can be in any of 4 corners or centered top/bottom
+- When used with headlines, position underneath typography
+- Minimum 25px, ideal 120px width
+- Never place outside Card Portal
+
+### Co-branding Social Posts
+- Follow minimum sizing (25px) and clear space rules
+- Place Barclaycard and co-brand logos in different corners
+- Bottom center placement allowed for extreme portrait formats
+- Below headline placement is acceptable
+
+### Social Media Don'ts
+1. Don't alter or extend the Card Portal
+2. Never place logo outside Card Portal when Portal is used
+3. Don't repeat layouts in carousels or close posts
+4. Don't feature other brands prominently without partnership agreement
+5. Don't cover two corners of the Card Portal
+
+---
+
+## 10. EMAIL GUIDELINES
+
+### Framework
+- Card Portal as distinctive header frame
+- Clean blocks create flowing narrative
+- Modular approach for easy testing and reordering
+
+### Standard Hierarchy
+1. Logo
+2. Image
+3. Headline
+4. Introduction (primary proposition)
+5. Supporting content
+6. T&Cs (always at end)
+
+### Components
+- Card Portal header
+- Typography: Barclays Effra
+- Functional color palette
+- Proper logo sizing and placement
+- Approved icons
+- Consistent padding and spacing based on 8px grid
+
+---
+
+## 11. ACCESSIBILITY REQUIREMENTS
+
+### Text Design
+- Use plain language without jargon or technical terms
+- Avoid excessive capitalisation
+- Use camelCase for hashtags (#AmpItUp)
+- Place hashtags and mentions at end of text
+- Replace "click here" with descriptive CTAs ("Find out more")
+- Ensure legible font sizes at all breakpoints
+
+### Visual Accessibility
+- All color pairings must meet WCAG AA minimum (AAA preferred)
+- Limit emoji use to maximum 3 per post
+- Avoid special characters that screen readers misinterpret: * ( ) / | ! ; : " \
+
+### Alt Text
+- Provide descriptive alt text for all images
+- Custom descriptions preferred over automatic
+- Omit "image of" or "photograph of" (screen readers add this)
+- Mention colors if relevant to the content
+- Transcribe any text that is central to meaning
+
+---
+
+## 12. COMMON VIOLATIONS CHECKLIST
+
+### Logo Issues
+- [ ] Logo below 25px minimum width
+- [ ] Missing Open World symbol (wordmark alone)
+- [ ] Logo modified, distorted, or recolored
+- [ ] Insufficient clear space around logo
+- [ ] Logo placed outside Card Portal when Portal is present
+- [ ] Logo color other than cyan or white
+
+### Card Portal Issues
+- [ ] Portal border color other than cyan (#00AEEF)
+- [ ] Portal altered, extended, or distorted
+- [ ] Wrong stroke weight for the size
+- [ ] Wrong corner radius for the size
+- [ ] Rotation beyond ±1.5°
+- [ ] Two corners covered by overlapping elements
+- [ ] Logo placed outside the portal
+
+### Color Issues
+- [ ] Off-brand colors used
+- [ ] Poor color contrast (fails WCAG AA)
+- [ ] Active Blue (#006DE3) used for non-interactive elements
+- [ ] Missing cyan in the design
+- [ ] Non-approved color pairings
+
+### Typography Issues
+- [ ] Non-Effra font used (when Effra available)
+- [ ] Wrong font weights
+- [ ] Incorrect line spacing
+- [ ] Ticker tape overused (more than once per communication)
+- [ ] Ticker tape rotation beyond ±1.5°
+- [ ] Type itself rotated (not just ticker tape container)
+
+### Layout Issues
+- [ ] 8px grid not followed
+- [ ] Incorrect column structure for breakpoint
+- [ ] Elements crowding sacred assets
+
+### Accessibility Issues
+- [ ] Text too small to read
+- [ ] Poor contrast between text and background
+- [ ] Missing alt text for images
+- [ ] "Click here" instead of descriptive CTA
+- [ ] Excessive emoji use (>3 per post)
+- [ ] All caps used excessively
+
+---
+
+## 13. APPROVAL REQUIREMENTS
+
+### Big Ticket Approval Required For
+- New icons not in the approved library
+- Influencer or celebrity partnerships
+- Logo variations (e.g., Pride Month adaptations)
+- Brand activations with modified assets
+- Certain social content categories
+
+### Design Governance
+- All work from 2021 onwards should use Blueprint design system
+- Third-party white-labeled platforms use GDE characteristics
+- Contact brand@barclays.com for questions
+
+---
+
+*Version: Based on Barclaycard Core Principles (October 2024 v4), Digital Guidelines (March 2024 v1), Social Media Guidelines (May 2024 v1), Experiential Guidelines (June 2024 v1), and Email Guidelines (January 2025 v3).*