{ "naming_structure": { "BRAND_CODE": { "min_length": 2, "max_length": 5, "description": "Brand Code" }, "COUNTRY_CODE": { "min_length": 2, "max_length": 2, "description": "Country Code (ISO 3166-1)" }, "LANGUAGE_CODE": { "min_length": 2, "max_length": 3, "description": "Language Code (ISO 639-1/639-2)" }, "SUBJECT_TITLE": { "min_length": 1, "max_length": 25, "description": "Subject Title" }, "ASSET_TYPE": { "min_length": 3, "max_length": 3, "description": "Asset Type" }, "SPOT_VERSION": { "min_length": 3, "max_length": 3, "description": "Spot Version (add MST if Master File)" }, "SECONDS": { "min_length": 2, "max_length": 3, "description": "Duration in Seconds" }, "ASPECT_RATIO": { "min_length": 4, "max_length": 4, "description": "Aspect Ratio" } }, "brands": { "MC": "MON CHERI", "PK": "POCKET COFFEE", "ROC": "ROCHER", "FPR": "FERRERO PRESTIGE", "KMAX": "KINDER MAXI", "KSB": "SCHOKOBONS", "KCH": "KINDER CHOCOLATE", "RAF": "RAFFAELLO", "DUN": "DUPLO NOCCIOLATO", "TRO": "TRONKY", "KCY": "KINDER COUNTRY", "BUE": "KINDER BUENO", "KSUR": "KINDER SURPRISE", "KMS": "KINDER MAXI SURPRISE", "KPI": "KINDER PINGUI", "NUT": "NUTELLA", "NUGO": "NUTELLA & GO", "FFIE": "FERRERO FIESTA", "KBRI": "KINDER BRIOSS", "FBRI": "FERRERO BRIOSS", "KFL": "KINDER MILK SLICE", "KCOL": "KINDER COLAZIONE PIU", "KDEL": "KINDER DELICE", "KCHO": "KINDER CHOCOFRESH", "KHH": "KINDER HAPPY HIPPO", "TT": "TIC TAC", "ET": "ESTATHE", "DEL": "DELACRE", "KUS": "KUSSCHEN", "KPAR": "KINDER PARADISO", "KMKNG": "KINDER MAXI KING", "HAN": "HANUTA", "GIO": "GIOTTO", "KJOY": "KINDER MERENDERO/JOY", "KPC": "KINDER PAN E CIOC", "YOG": "YOGURETTE", "DU": "DUPLO", "KSBCR": "KINDER SCHOKOBONS CRISPY", "KMIX": "KINDER MIX", "TTCHE": "TIC TAC CHEWY", "100GR": "100 GRAND", "BRUTH": "BABY RUTH", "GOOB": "GOOBERS", "BTF": "BUTTERFINGER", "CHU": "CHUNKY", "CRU": "CRUNCH", "RAIS": "RAISINETS", "SCAPS": "SNO CAPS", "UPPR": "UOVA PASQUA PRALINE", "MWF": "MISTE WAFERATE(COLLECTION)", "KPLUM": "KINDER PLUMCAKE", "TTJEL": "TIC TAC JELLY", "OVMOD": "OVETTI MODELLATI", "KCHIC": "KINDER CHOCOLATE ICE CREAM", "BUEIC": "KINDER BUENO ICE CREAM", "ROIC": "FERRERO ROCHER ICE CREAM", "RAFIC": "RAFFAELLO ICE CREAM", "ETIC": "ESTATHE ICE", "RDN": "RONDNOIR", "TTSF": "TIC TAC CHILL/TIC TAC BREEZE", "KCCK": "KINDER CRUNCHY COOKIES", "KDUO": "KINDER DUO", "KTRO": "KINDER TRONKY", "FRO": "FERRERO ROCHER ORIGINS", "KSURM": "KINDER SORPRESA MAXI", "NUCOK": "NUTELLA COOKIES", "RDNIC": "RONDNOIR ICE CREAM", "PKIC": "POCKET COFFEE ICE CREAM", "YOGIC": "YOGURETTE ICE CREAM", "FCRO": "FIGURA CAVA ROCHER", "SQGM": "SQUARES GRANDI MARCHE", "BURT": "BURTONS", "FTG": "TAVOLETTE GRANDI MARCHE", "NUBR": "NUTELLA B-READY", "TTTWO": "TIC TAC TWO", "NUIC": "NUTELLA ICE CREAM", "HANR": "HANUTA RIEGEL", "KCHH": "KINDER CIOCCOLATO HAPPY", "KTRIS": "KINDER TRIS", "NUCRE": "NUTELLA CREPES", "NUDON": "NUTELLA DONUT", "GFRO": "GRAND FERRERO ROCHER", "MBPAT": "MA BARRE PATISSIERE", "TROSN": "TRONKY SANDWICH", "KCRO": "KINDER CROISSANT", "NUCRO": "NUTELLA CROISSANT", "RABIS": "RAFFAELLO BISCUITS", "KCYB": "KINDER COUNTRY BISCUIT", "KCARD": "KINDER CARDS", "KHMO": "KINDER HAPPY MOMENTS", "KKIND": "KINDER KINDERINI", "KKOR": "KINDER KORNETTI", "THO": "THORNTONS", "DDCH": "DELACRE DELICHOC", "KCRE": "KINDER CREAMY", "NUBIS": "NUTELLA BISCUITS", "ROMO": "FERRERO ROCHER MOMENTS", "KCLA": "KINDER COEUR AU LAIT", "FULF": "FF ENERGY BA", "KFIG": "KINDER FIGURE", "KCER": "KINDER CEREALE", "FOX": "FOX", "EATN": "EAT NATURAL", "FCIC": "FERRERO COLLECTION EXPERIENCE ICE CREAM", "RAFTE": "RAFFAELLO TRIPLE EXPERIENCE ICE CREAM" }, "countries": { "GL": "Greenland", "AD": "Andorra", "AE": "United Arab Emirates", "AF": "Afghanistan", "AG": "Antigua and Barbuda", "AI": "Anguilla", "AL": "Albania", "AM": "Armenia", "AO": "Angola", "AQ": "Antarctica", "AR": "Argentina", "AS": "American Samoa", "AT": "Austria", "AU": "Australia", "AW": "Aruba", "AX": "\u00c5land Islands", "AZ": "Azerbaijan", "BA": "Bosnia and Herzegovina", "BB": "Barbados", "BD": "Bangladesh", "BE": "Belgium", "BF": "Burkina Faso", "BG": "Bulgaria", "BH": "Bahrain", "BI": "Burundi", "BJ": "Benin", "BL": "Saint Barth\u00e9lemy", "BM": "Bermuda", "BN": "Brunei", "BO": "Bolivia", "BQ": "Caribbean Netherlands", "BR": "Brazil", "BS": "Bahamas", "BT": "Bhutan", "BV": "Bouvet Island", "BW": "Botswana", "BY": "Belarus", "BZ": "Belize", "CA": "Canada", "CC": "Cocos (Keeling) Islands", "CD": "Congo (DRC)", "CF": "Central African Republic", "CG": "Congo (Republic)", "CH": "Switzerland", "CI": "C\u00f4te d'Ivoire", "CK": "Cook Islands", "CL": "Chile", "CM": "Cameroon", "CN": "China", "CO": "Colombia", "CR": "Costa Rica", "CU": "Cuba", "CV": "Cape Verde", "CW": "Cura\u00e7ao", "CX": "Christmas Island", "CY": "Cyprus", "CZ": "Czech Republic", "DE": "Germany", "DJ": "Djibouti", "DK": "Denmark", "DM": "Dominica", "DO": "Dominican Republic", "DZ": "Algeria", "EC": "Ecuador", "EE": "Estonia", "EG": "Egypt", "EH": "Western Sahara", "ER": "Eritrea", "ES": "Spain", "ET": "Ethiopia", "FI": "Finland", "FJ": "Fiji", "FK": "Falkland Islands", "FM": "Micronesia", "FO": "Faroe Islands", "FR": "France", "GA": "Gabon", "GB": "United Kingdom", "GD": "Grenada", "GE": "Georgia", "GF": "French Guiana", "GG": "Guernsey", "GL": "GLOBAL", "GH": "Ghana", "GI": "Gibraltar", "GM": "Gambia", "GN": "Guinea", "GP": "Guadeloupe", "GQ": "Equatorial Guinea", "GR": "Greece", "GS": "South Georgia", "GT": "Guatemala", "GU": "Guam", "GW": "Guinea-Bissau", "GY": "Guyana", "HK": "Hong Kong", "HM": "Heard Island and McDonald Islands", "HN": "Honduras", "HR": "Croatia", "HT": "Haiti", "HU": "Hungary", "ID": "Indonesia", "IE": "Ireland", "IL": "Israel", "IM": "Isle of Man", "IN": "India", "IO": "British Indian Ocean Territory", "IQ": "Iraq", "IR": "Iran", "IS": "Iceland", "IT": "Italy", "JE": "Jersey", "JM": "Jamaica", "JO": "Jordan", "JP": "Japan", "KE": "Kenya", "KG": "Kyrgyzstan", "KH": "Cambodia", "KI": "Kiribati", "KM": "Comoros", "KN": "Saint Kitts and Nevis", "KP": "North Korea", "KR": "South Korea", "KW": "Kuwait", "KY": "Cayman Islands", "KZ": "Kazakhstan", "LA": "Laos", "LB": "Lebanon", "LC": "Saint Lucia", "LI": "Liechtenstein", "LK": "Sri Lanka", "LR": "Liberia", "LS": "Lesotho", "LT": "Lithuania", "LU": "Luxembourg", "LV": "Latvia", "LY": "Libya", "MA": "Morocco", "MC": "Monaco", "MD": "Moldova", "ME": "Montenegro", "MF": "Saint Martin", "MG": "Madagascar", "MH": "Marshall Islands", "MK": "North Macedonia", "ML": "Mali", "MM": "Myanmar", "MN": "Mongolia", "MO": "Macao", "MP": "Northern Mariana Islands", "MQ": "Martinique", "MR": "Mauritania", "MS": "Montserrat", "MT": "Malta", "MU": "Mauritius", "MV": "Maldives", "MW": "Malawi", "MX": "Mexico", "MY": "Malaysia", "MZ": "Mozambique", "NA": "Namibia", "NC": "New Caledonia", "NE": "Niger", "NF": "Norfolk Island", "NG": "Nigeria", "NI": "Nicaragua", "NL": "Netherlands", "NO": "Norway", "NP": "Nepal", "NR": "Nauru", "NU": "Niue", "NZ": "New Zealand", "OM": "Oman", "PA": "Panama", "PE": "Peru", "PF": "French Polynesia", "PG": "Papua New Guinea", "PH": "Philippines", "PK": "Pakistan", "PL": "Poland", "PM": "Saint Pierre and Miquelon", "PN": "Pitcairn Islands", "PR": "Puerto Rico", "PS": "Palestine", "PT": "Portugal", "PW": "Palau", "PY": "Paraguay", "QA": "Qatar", "RE": "R\u00e9union", "RO": "Romania", "RS": "Serbia", "RU": "Russia", "RW": "Rwanda", "SA": "Saudi Arabia", "SB": "Solomon Islands", "SC": "Seychelles", "SD": "Sudan", "SE": "Sweden", "SG": "Singapore", "SH": "Saint Helena", "SI": "Slovenia", "SJ": "Svalbard and Jan Mayen", "SK": "Slovakia", "SL": "Sierra Leone", "SM": "San Marino", "SN": "Senegal", "SO": "Somalia", "SR": "Suriname", "SS": "South Sudan", "ST": "S\u00e3o Tom\u00e9 and Pr\u00edncipe", "SV": "El Salvador", "SX": "Sint Maarten", "SY": "Syria", "SZ": "Eswatini", "TC": "Turks and Caicos Islands", "TD": "Chad", "TF": "French Southern Territories", "TG": "Togo", "TH": "Thailand", "TJ": "Tajikistan", "TK": "Tokelau", "TL": "Timor-Leste", "TM": "Turkmenistan", "TN": "Tunisia", "TO": "Tonga", "TR": "Turkey", "TT": "Trinidad and Tobago", "TV": "Tuvalu", "TW": "Taiwan", "TZ": "Tanzania", "UA": "Ukraine", "UG": "Uganda", "UM": "U.S. Minor Outlying Islands", "US": "United States", "UY": "Uruguay", "UZ": "Uzbekistan", "VA": "Vatican City", "VC": "Saint Vincent and the Grenadines", "VE": "Venezuela", "VG": "British Virgin Islands", "VI": "U.S. Virgin Islands", "VN": "Vietnam", "VU": "Vanuatu", "WF": "Wallis and Futuna", "WS": "Samoa", "YE": "Yemen", "YT": "Mayotte", "ZA": "South Africa", "ZM": "Zambia", "ZW": "Zimbabwe" }, "languages": { "ar": "Arabic", "cs": "Czech", "da": "Danish", "de": "German", "el": "Greek", "en": "English", "es": "Spanish", "et": "Estonian", "fi": "Finnish", "fr": "French", "he": "Hebrew", "hi": "Hindi", "hu": "Hungarian", "it": "Italian", "ja": "Japanese", "ko": "Korean", "lt": "Lithuanian", "lv": "Latvian", "nl": "Dutch", "fl": "Flemish", "no": "Norwegian", "pl": "Polish", "pt": "Portuguese", "ro": "Romanian", "ru": "Russian", "sv": "Swedish", "th": "Thai", "tr": "Turkish", "zh": "Chinese" }, "asset_types": { "FNT": "Font", "GDT": "Gadget", "GRG": "Group Guidelines", "IMG": "Immagine Guida /", "FPO": "Front of Pack Image", "LGL": "Local Guidelines", "LOG": "Logo", "MLF": "Marketing Leaflet", "OLV": "On Line Video", "PAW": "Pack Artworks", "PKI": "Pack Images", "POS": "POS Material", "PDM": "Product Demo", "PRI": "Product Images", "QRC": "QR code", "SND": "Sound", "SIP": "Styleguide Internal Properties", "SGL": "Styleguide Licenses", "TVC": "TVC", "VIE": "Visual Identity Elements", "3RT": "3D Real Toys", "APC": "Applaydu Characters", "BBK": "Brand Book", "BRC": "Brand Character", "BSG": "Brand Signature", "CKV": "Campaign Key Visual", "CID": "Creative Idea", "DAT": "Digital Assets/Toolkit", "ECA": "E-COMM: A+", "ECB": "E-COMM: Back Packshot", "EBS": "E-COMM: Beauty shot", "EBR": "E-COMM: Brand Store", "EEM": "E-COMM: E-Media", "EHI": "E-COMM: Hero Image", "EIL": "E-COMM: Ingredients List", "EOP": "E-COMM: Out Of Pack", "EUG": "E-COMM: UGC", "EWB": "E-COMM: Why Buy", "FLA": "Flyer Artworks" }, "aspect_ratios": [ "16x9", "1x1", "2x3", "3x2", "4x5", "5x4", "9x16" ], "spot_versions": [ "Master" ], "social_media_versions": { "AMZ": "Amazon", "DV3": "DV360", "FBD": "FB - Biz Disco Feed", "FGF": "FB - Groups Feed", "FBR": "FB - Reels", "FRO": "FB - Reels Overlay", "FBS": "FB - Stories", "FBF": "FB - Feed", "FIA": "FB - Instant Article", "FIV": "FB - Instream Video", "FMP": "FB - Marketplace", "FPF": "FB - Profile Feed", "FRC": "FB - Right Hand Column", "FSE": "FB - Search", "FSS": "FB - Search Serp", "FSV": "FB - Suggested Video", "FUK": "FB - Unknown", "FVF": "FB - Video Feeds", "ANC": "Audience Network - An Classic", "ANI": "Audience Network - Instream Video", "ANR": "Audience Network - Rewarded Video", "MSI": "Messenger - Inbox", "MSS": "Messenger - Stories", "GOO": "Google", "IGF": "IG - Feed", "IGE": "IG - Explore", "IGG": "IG - Explore Grid Home", "IGT": "IG - IGTV", "IPF": "IG - Profile Feed", "IPR": "IG - Profile Reels", "IGR": "IG - Reels", "IGO": "IG - Overlay", "IGS": "IG - Search", "ISH": "IG - Shop", "IST": "IG - Stories", "PIN": "Pinterest", "SNA": "Snap", "TIK": "TikTok", "TWI": "Twitter", "YTB": "YT - Youtube Bumper", "YTI": "YT - Youtube Instream", "YTS": "YT - Youtube Shorts", "YTT": "YT - Youtube Trueview", "YTA": "YT - Youtube Ad" }, "examples": [ { "brand": "Raffaello", "filename": "RAF_GL_en_ME MOMENT_OLV_6S_1x1", "breakdown": { "brand_code": "RAF", "country_code": "GL", "language_code": "en", "subject_title": "ME MOMENT", "asset_type": "OLV", "spot_version": "", "seconds": "6S", "aspect_ratio": "1x1" } }, { "brand": "Kinder Gran Sorpresa", "filename": "KGS_IT_it_IN THE AIR_TVC_MST_20S_16x9", "breakdown": { "brand_code": "KGS", "country_code": "IT", "language_code": "it", "subject_title": "IN THE AIR", "asset_type": "TVC", "spot_version": "MST", "seconds": "20S", "aspect_ratio": "16x9" } }, { "brand": "Bueno Ice Cream", "filename": "BIC_GL_en_HOW BUENO IT IS_OLV_6S_1x1", "breakdown": { "brand_code": "BIC", "country_code": "GL", "language_code": "en", "subject_title": "HOW BUENO IT IS", "asset_type": "OLV", "spot_version": "", "seconds": "6S", "aspect_ratio": "1x1" } } ] }